Experience · One-page PDF

Résumé

I turn editorial judgment into systems that help complex stories travel—from the angle and format to the publishing plan, partner activation, and performance readout.

Selected work

Three decisions behind the numbers.

01 The league changed the outcome. Four NFL-amplified stories drove 78.6% of organic views—and changed how the next cycle was planned. My Cause My Cleats → 02 Six days. 130 placements. One live system. The operation connected publishing, partner activation, and post-level analysis under deadline. Super Bowl LX → 03 The framing was the performance lever. A different way into one story more than doubled its click rate against the twelve-week baseline. Newsletter strategy →

Experience at a glance

• Big Think Media · Campaign Manager, Big Think Creative

  2023–2026 · New York. Day-to-day editorial distribution lead on the Stand Together partnership, the largest content partnership in company history. Transitioned from Community Manager, Branded Content, February 2026.

• Boston University Libraries · Engagement Coordinator (Social Media & Content)

  2022–2023 · Boston. Ran BU Libraries’ social media presence and monthly editorial calendar; coordinated a nine-person student creative team.

• Editorial leadership

  Editor-in-Chief, Journal of the Core Curriculum · Senior Editor, Charcoal Magazine · Features Writer, Daily Free Press · On-air co-host, Let’s Get Lit (WTBU Radio), 2019–2022.

• Education

  Boston University, B.A. History (Honors), Dean’s List, NCAA Division I Swimming & Diving.

Capabilities

Technical and measurement fluency

Data and engineering foundations: SQL, MySQL, relational database design, data modeling, Python, Git/GitHub, Unix command line, and Tableau.

Measurement and marketing systems: Google Analytics, UTM architecture, performance reporting, newsletter analytics, and HubSpot.

Credentials completed: Meta Database Engineer Professional Certificate; Google Analytics certification program; HubSpot Inbound Marketing Certification.